Thursday, June 02, 2005

"Concert"ed effort

The behind the scenes economics of concerts! Concerts are the vehicle for over the hill artistes to make money singing their few hit songs. It sure rakes in the moolah and is a lot less effort than creating a new music album. I was pretty sure that the reason why MJ and some other past their prime bands visited India and why did they usually visit India when they are going downhill was about money. This post at Dateline Bombay confirms it, and how.

In India, concerts involving "causes" are big. Of course, the idea to get some tax breaks while raking in the moolah. There was a wonderful piece in Businessworld some months ago on the economics of the spiritual channels like Aastha etc. That too was a neat revelation.

No comments: