Tuesday, May 09, 2006

New Force in the truck industry

For long ruled by Tata Motors and Ashok Leyland and some nondescript competition in the LCV, MCV space the commercial trucks in India are finally seeing some action. Theres a new entrant in the shape of MAN-Force - a JV to produce trucks in India. True, Volvo India is there too, but they are, yet, a marginal player - they havent yet made the impact they have made in buses.

MAN
is a big player in trucks. I have no special admiration for Force motors, producers as they are of the lousiest vehicles on Indian roads - the three wheeler which can carry 6 persons and more and choke up the highways. Of course they are not the only one, but they are a big player in the three wheeler transport space. The JV with MAN is a step in the right direction, though I wonder why it took MAN so long since the Force motors website says this JV has been in existence since 2004.

Would love to see MAN trucks on Indian roads. Now there will be some real competition for Tata and Ashok Leyland.

2 comments:

AkaRound Peg said...

As an aside: MAN trucks are everywhere here in Muscat. We have a special fondness for this brand - MAN is the first word our 4 year-old leanrt to spell and read! WE see dumper trucks, tanker trucks, garbage trucks, container trucks everyday and the brat loves them! A favourite outing is visiting the MAN showroom and workshop.

Neelakantan said...

Nice one!