Thursday, August 10, 2006

Aravind eye hospital

This link is from the world changing weblog - a great place to go to if you are looking for dope on sustainable living and building a bright green future. This post is about Aravind eye hospital, an institutition which is very well known for its pioneering work in the area of optical surgery.

"Millions and Millions Served" - a slogan that conjures up images of Big Macs and fries -now stands for something at the opposite end of the spectrum: a hospital. The analogy comes via the Wall Street Journal, whose weekend coverage included a 2-page spread on Dr. Govindappa Venkataswamy, founder of India's Aravind Eye Hospital. Worldchangers may already be familiar with the hospital, which revolutionized eye care by applying profitable, assembly-line techniques to simple surgeries - the McSurgery approach, according to the ever-witty Journal.

Worldchanging has covered it earlier in another post here with the focus on innovation and the BoP.

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