Saturday, August 18, 2007

Food quality at tourist spots

Continuing on the theme on tourist/pilgrimage spots, travel, have you wondered by food quality at all of these places (I dont count local railway stations - they are also bad) is almost always bad. Why?

Because there are no repeat customers. Yes, at every one of these spots there will be a few repeat customers, but they by their experience know what to buy and from where, but the overwhelming majority are one time customers who can be fleeced. They wont have a choice - it is almost always a "take-it-or-leave-it" proposition.

Unless, you are a brand that is present in multiple locations. Like there is a Ram Krishna in Lonavla which is present in multiple locations - and serves some amazing food. Or you are a brand which cares about how you are perceived - like some of the bigger brands like McDonalds.

So, next time you are caught unawares by abysmal food quality, think of this...

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