Monday, March 03, 2008

The coming death of Indian IT

Here is one forecast. WSJ had run about 6 months back. A still earlier one from BW. Indeed, articles celebrating the birth of the industry and the imminent death have always run parallely.

For all you aspiring writers out there, this is a compelling story. Forbes has run one, but surely IHT, Guardian, Economist will need many more pieces written like this one. Take this piece, template it and use it.

The tone is vaguely familiar. You can feel for the writers. They cannot believe that 10-15 years down the line, some entrepreneurs in the country have created an industry - without a product and they still cannot live with it. IT services is an industry, people, wake up. So, now that the industry is established, the best way to shill is to do so about their imminent death.

Except that there is one major assumption here. The assumption is that the industry will roll over and die, just like that, when change comes and hits them.

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