Tata does a Nano in water purifiers, screams the headline. I like the headline.
Tuesday, December 08, 2009
Read the piece. If you have read pieces on the Nano, then this is deja vu. Competitors in denial, taken by surprise, offering no comment. Prices marked down significantly with out compromising on quality. Slightly new technology - but no microprocessor controlled GPS enabled nuclear processing water filter. This is simple stuff. Using something that been around in India for ages - paddy husk and a bit of technology.
I havent seen the product or used it, but the article sounded just the way it sounded for the car.
Welcome to the land of frugal engineering and the Tatas are at the forefront. Why do I get the feeling that there will be a "Nano" from every unit of Tata soon? And if that is the case, what do we get from TCS?